Tuesday, February 5, 2013

In Response to Drew's Post

Drew ends his post with the question, "Do you think that using forms of social media such as Facebook and Twitter is a wise way to market yourself as a business? What are the benefits and are there any drawbacks?"

I think that in some cases marketing through social media is beneficial and in others it is a drawback. As Drew said, many companies are trying to get you to view their facebook page for promotions or follow them on twitter. This may be beneficial to people that are involved in social media such as young adults, college students, and now more and more people in the older generations. However, being involved in social media myself, I have never really taken advantage of these marketing tactics and checked out a business's facebook page. A downfall of this idea would be that although there are many people involved in social media, there is also a large amount of people not involved thus excluding them from possible promotions that are taking place. I suppose it is just a way of improving with the fast moving times. 

Being a facebook user, would you say marketing through social media is beneficial? Suppose you are not involved with facebook or twitter, do you think you would still feel the same way?

Monday, February 4, 2013

Ethics related to outsourcing

The act of outsourcing can be beneficial to a company because it is allowing them to produce products at a lower cost than they would be able to in the United States. Usually outsourcing takes place in developing countries (China, Indonesia, India, Singapore etc.) Technically to an extent outsourcing is benefiting the workers in the other countries as well by employing them. However, bigger companies are taking advantage of the oversees employees. In my other class, Organizational communication we are discussing outsourcing and ethics. Recently we have viewed a documentary called, The Corporation. In the trailer shown below, the cost of production is compared to the employee wages. For example, a Liz Claiborne jacket goes for $178 and the employees making it are paid 74 cents. Nike is also a big contributor to the unethical type of outsourcing giving a time frame for production bringing wages to 3/10 of the retail price. To me this is very unethical. I understand that money is everything to these companies but paying employees that little seems very unethical. I always knew that companies were outsourcing, but just recently did I go through a lot of my clothes only to find that the majority of them are made in China.
Is it unethical for us to be supporting these companies knowing the prices they are paying to hard working employees?