Wednesday, February 13, 2013

In Response to Matt: Social Media

Matt asks, "Do you think it is smart for Corporations to use Twitter or Facebook? What about small local businesses? In what way could a small business, such as Fritz, utilize a Twitter account to maximize business and market its product?"

I do think it is smart for corporations to use Twitter and Facebook. By doing this, they are targeting a younger crowd who may not usually pay as much attention to the company or what is does. The same goes for small businesses. One example I can think of is Joe Peanuts house of wings. Before my friend started working there I did not know about it. However, after eating there I found that it was very good and targeted towards a lot of different age groups. Twitter and Facebook is something that I think would be beneficial to their business and would bring in a lot more customers. 

Do you think that social media could help businesses and bring in more customers?

Online Marketing

Have you ever been online and realized that all of the ads on the side of the page were targeted toward you and the previous websites you visited? Recently I was looking at clothing online and later noticed a couple items that I was looking began popping up on the screen. This type of marketing and advertising is something that I have noticed taking place within the past couple of years. Companies are realizing that they can target people with what they know they like by tracking their online shopping history. I think this marketing tactic is beneficial to companies because it makes people think twice about their purchasing decision with the possibility of buying the product on the second time around.

Have you ever found yourself being persuaded to purchase a product after noticing the ads while surfing the internet?