Tuesday, February 26, 2013

Customer Loyalty

Many people have certain brands that they stay loyal to. It may be because they have heard good things, or they have always liked the product, or they simply grew up knowing the product and it is what they are used to. Personally I have grown up with many products and continue to use them today. Since they have always satisfied my family why wouldn't I continue to purchase them? Whether it be eating at certain restaurants, purchasing services such as going to the dentist, getting your hair cut or going to the doctor's office opinions are constantly being formed. If you are not happy with a product you will most likely not go back but if you do like it, why continue the search?

Do you have certain products that you have stayed loyal to? What led you to keep going back?

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