Allison asks the question, "Have you ever gone to buy something online, and once you see the shipping price decide not to buy it anymore? Are you more likely to search for a product offered on a website with free shipping site wide, rather than a website not offering free shipping site wide?"
When I am shopping online, I have pretty much committed to the fact that I will most likely be purchasing the product that I am looking for. At this point a shipping price is standard and expected. The shipping price does, however often times surprise me because of how steep it is making me more inclined to look for online coupons or deals related to the company. Although I may not go out of my way to look for free shipping deals, an advertisement for free shipping usually causes me to check out the website to see if they have what I am looking for.
Do you think that if a company offered more free shipping it would incline people to shop there more often?
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